Blog

Dinah Chapman started Little Trouble on maternity leave and expected a small Etsy side hustle. A sold-out run of hoodies, a garage full of orders and a shipping container later, she had to choose. Her napkin was the test she used.

Every hire carries an unwritten deal. Michael Walsh calls it the social contract and spells out both halves, four things owners want and four things employees want. Get it right and an owner gets back the freedom that growth keeps taking away.